At a time when organizations seek to streamline operations and increase efficiencies, the desire to support larger numbers of users in face-to-face video sharing is on the rise. Doing so requires that the solution is cost-effective and flexible enough to meet variable demand. Emerging cost-effective sharing can complement existing on-premise solutions by allowing customers to leverage sunk costs and thus benefit from the flexibility offered by cloud integration services. Blue Jeans overcomes many of the limitations of traditional video deployments without requiring organizations to abandon their existing investments. No other solution in the marketplace can make this claim.